My First Million

Podbit · My First Million

The "Idiot Index": the simple math that made Elon Musk billions

Explore episode Jun 4, 2026

Where this was said

Sam's List

At 59:54 · chapter starts 57:23

Shaan Puri traces the origin of Sam's List — a website that exists because Sam tweeted asking for accountant recommendations three years ago, received 300 replies, called 30 of them to understand pricing and specialization, and then immediately wanted out because it was too much work. He tweeted 'who wants this website?' A woman named Kimmy replied. She went through all 200-300 accountants, convinced them to share the site with their clients for reviews, and now has a functioning marketplace with a TikTok presence featuring nerdy accountants that draws both accountants and people looking for accountants. Revenue is tracking toward $500K this year, though Shaan notes the business model needs tinkering — accountants are not natural salespeople and often fail to follow up with leads. Financial planners, by contrast, are exactly the opposite and are clamoring to get on the platform. Shaan's takeaway: Kimmy should add an award show and expand to financial planners. The segment ends with both hosts marveling at the award show industrialization happening around EY's Entrepreneur of the Year — so many winners across so many categories that it's almost become meaningless.

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