The Prof G Pod with Scott Galloway

Quote · The Prof G Pod with Scott Galloway

Prof G Markets: Google’s Quantum Breakthrough & The World Cup Goes to Saudi Arabia

Explore episode Dec 16, 2024

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Quantum Business Cases, Bitcoin Risk & Quantum Washing

At 36:35 · chapter starts 35:30

Ed makes the business case concrete with two key applications: quantum computers can simulate molecular development at scale, potentially revolutionizing drug discovery; and they can theoretically crack any encryption system, including Bitcoin. The Bitcoin threat is quantified precisely — 13 million qubits needed to crack it, versus Willow's current 105. That gap explains both why Bitcoin dipped on the announcement and why the threat is real-but-distant. Scott pivots to investment implications, citing Rigetti Computing (up 7x in 2024) and IonQ (revenues up 90%, stock up 150%, with a $55M Air Force contract) as the early movers. But Ed's closing prediction steals the segment: 'Hurricane Quantum' is coming — a flood of corporate quantum-washing where companies build token research labs, inflate their multiples, and make promises no one can hold them accountable for because the payoff is always a decade away. Scott immediately plays along, announcing that 'Prof G raised $7 billion two years ago and has been experimenting with quantum computing.' The joke lands because Ed has just explained exactly how these things work.

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