MrQ was founded in September 2015 but did not launch to the public until 2018, spending the intervening years bootstrapping and doing other projects to fund development.
Where this was said
At 6:13 · chapter starts 1:20
Shane invites Iulian to introduce himself properly, and the result is the kind of honest career narrative that resonates with every developer who has taken the long road to a title. Iulian has been a software engineer for 13 years, more than half of which have been spent at MrQ. Before that, he moved through large corporates — stints at Gamesys, time in smart housing, time in banking — searching for a fit that never quite materialised. After six years of that, he was hungry to start something of his own but admits it was probably too complicated a move at that stage. Instead, he found MrQ and its two founding directors, Sava and Oded, through Lindar — MrQ's parent company — and immediately sensed the opportunity. It's a story about knowing when to take the right risk rather than the biggest one, and it sets the cultural tone for everything that follows.
MrQ was never conceived as an online casino. From day one, the founders' ambition was to build a data-driven technology company that operated in the gambling space — born out of frustration with clunky white-label platforms that couldn't surface real-time player data.
Sam built Algrow from zero to $14,000 in monthly revenue within just six months of shipping his first MVP.
Algrow reached over 10,000 users in roughly six months, driven almost entirely by organic Discord community growth.
Sam acquired his first 400 users entirely through Discord communities, without paid advertising or traditional outreach.
Algrow added exactly 480 new paying customers in its most recent month, demonstrating strong ongoing growth.
Sam's Stripe dashboard showed over £10,000 in revenue in the last four weeks, equivalent to roughly $13,000–$14,000 USD.
Sam gave all early users free access so they could show the tool to friends, turning them into live demos and advocates who helped the product spread virally.
By silently screen-sharing his tool in Discord voice chats rather than posting links, Sam attracted curiosity without violating no-self-promo server rules.
Before building Algrow, Sam and two friends made over $10,000 in revenue through affiliate marketing for RizzApp by posting faceless texting story content.
Bhanu grew SiteGPT to $13,000 monthly recurring revenue entirely through organic channels, spending nothing on paid marketing.
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