Snapshot · The Shawn Ryan Show
Strickland claimed Bud Light spent $6 billion over 40 years on marketing, arguing the brand sold Americans an identity around drinking that devastated families like his.
Where this was said
At 2:58:32 · chapter starts 2:58:20
Strickland called Dustin Poirier privately to apologize after learning Poirier was genuinely hurt by jokes about his depression. He shares a nuanced sympathy for Poirier's plane incident — drunk on a flight, used a racial slur toward a Black cop — while criticizing Bud Light for allegedly terminating his sponsorship afterward. His argument: Bud Light spent $6 billion over 40 years marketing an American identity around drinking, recruited Poirier as the face of that identity, then abandoned him the moment he used their product in a way that created bad press. What Bud Light should have done was reach out, offer help with the drinking problem, and stand by their athlete. Instead they used him and discarded him. For Strickland, whose earliest memories are his father coming home with a 24-pack, alcohol is simply poison — he never drank and never will.
When his Ring camera caught a man hiding near his truck, Strickland grabbed his Sig P365 and confronted him. The man had beaten his sister, crashed his car, and was hiding. Cops said let him go — he has a warrant. Next day, the man returned with his daughter. Strickland went out, helped him change the tire, and sent him on his way. No hate, no grudge.
Ryan carries the Sig P365 for daily carry and a suppressed .300 Blackout rifle at home — specifically because green-tip .223 flies through human bodies and walls, risking his kids' rooms. Strickland carries the Sig P365 AXG and a PSA AR-15 in .223. They debate why .300 Blackout matters for home defense and mock Staccato owners in equal measure.
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Bhanu grew SiteGPT to $13,000 monthly recurring revenue entirely through organic channels, spending nothing on paid marketing.
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