Freakonomics Radio

Snapshot · Freakonomics Radio

This Is Your Brain on Pollution (Update)

Explore episode Jun 10, 2026

Where this was said

From Umpires to Lumosity: Measuring Pollution's Effect on Adult Cognition

At 26:46 · chapter starts 21:40

Research by economists James Archsmith, Anthony Hayes, and Sudeh Saberian showed that MLB umpires made more wrong calls on high-pollution days — the first strong evidence that air pollution impairs professional adult cognition. But Linos saw its limits: one population, one task. She and her co-author Edson Severnini gained access to Lumosity's Human Cognition Project, pulling data from over 100,000 US users playing games measuring verbal ability, attention, flexibility, working memory, math, processing speed, and problem-solving across more than 4 million gameplay observations over 3 years. To handle the fact that pollution isn't measured 'attached to bodies,' the team used wind direction as an instrument: when wind carries pollution from other locations into an area, all residents receive roughly the same dose, creating a natural experiment. The stage is set for a headline result that would shake even the experts.

Science
How Wind Direction Becomes a Research Tool

This Is Your Brain on Pollution (Update) · Jun 10, 2026 Science

Because pollution monitors aren't strapped to individuals' bodies, measuring exact exposure is hard. Linos and Severnini solved this by using wind direction: when wind pushes pollution from other locations into an area, every resident gets roughly the same dose — making it a natural experiment in a population.

Similar snapshots