Snapshot · Hard Fork
Dylan Field noted that the number of apps in the App Store has surged with AI, but the number of apps actually being used and getting frequent traffic has stayed the same.
Where this was said
At 12:20 · chapter starts 10:20
Casey Newton prompts Field on Figma's 'design is not dead' ad campaign and asks him to make the case. Field's answer is layered and confident. He begins with writing: having a genuine voice, a distinctive style, even being funny — these are things AI can't replicate because they're not in the statistical average the model produces. Then he pulls out data he's seen on the App Store: the total number of apps has exploded with AI, but the number of apps actually getting frequent traffic is exactly the same. [1] — Dylan Field "Dylan Field pushes back on the 'design is dead' narrative. When AI generates the average, having genuine creative voice and pushing beyond …" 09:15 More supply, flat demand — it's a hyper-competitive environment where standing out isn't optional. The discipline, he argues, is in not settling for the first draft, the first output, pushing the AI-generated starting point further and further until it becomes something genuinely new. [2] — Dylan Field "If you have a creative voice in writing or design, you put yourself out there and you take a risk — this is a good time to do that. It's so…" 11:00 If you do that in writing or design, this is one of the best times in history to put yourself out there.
Dylan Field argued that if you have a genuine creative voice in writing or design and are willing to put yourself out there, the AI era will reward that differentiation.
Everyone in San Francisco is talking about 'taste' as the human skill AI can't replicate. Dylan Field's response is sharper: you don't even need to defend taste — just recognize that people can detect the AI average, and those who dare to go beyond it will win.
Bhanu and his team built approximately 50 free tools to attract search traffic, each linked back to SiteGPT.
With AI coding tools like Cursor, Bhanu can now create a new free marketing tool in less than 5 minutes by referencing existing tools.
Bhanu filters Ahrefs keyword results to show only those with a keyword difficulty below 10, making them realistic ranking targets for any decent website.
Bhanu sets a minimum search volume of 1,000 monthly searches when selecting keywords to target with free tools.
PropGPT averaged 20 downloads per day right after launching on the App Store through influencer marketing.
Eyal and Yali shut down all marketing and spent 4 months completely rebuilding PropGPT from scratch.
PropGPT has accumulated over 40,000 total downloads since launch.
PropGPT's large language model (AI) operating costs are just $20 per month, and the cost is continually falling.
Ad-based monetization works well for game apps where users spend extended time in-session, as seen with Grid and Wordle.
We use essential and analytics cookies to run Vuci. To understand how the site is used: Privacy Policy.
Install Vuci on your phone
Add it to your home screen for a faster, app-like experience.
Install Vuci on your phone
Tap the Share button, then “Add to Home Screen”.
A new version is available
Reload to get the latest Vuci.