The Rest Is Entertainment

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Has The BBC Really Cancelled Doctor Who?

Explore episode Jun 15, 2026

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Sports Rights as a Burden and the Future of Live Broadcasting

At 16:15 · chapter starts 16:00

Richard notes that World Cup games are still pulling 3.5 to 4.5 million viewers on terrestrial TV — and the Scotland match got 1.7 million at 2 AM, which is remarkable by any TV measure. But Marina pushes the more provocative thesis: the rights to live sport are almost becoming a burden. US broadcasters like CBS spend insane sums to carry the World Cup through their 'pipes', and the cost barely pays for itself. Meanwhile, a bunch of people in a New York loft with cameras can generate more than 3 million views with zero rights. Marina and Richard agree: the noise around sport is becoming more lucrative than the sport itself, and the future of live rights is genuinely uncertain.

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