The West End is in such strong commercial health that even franchise IP like The Traitors can attract top-tier writers, directors and producers — and almost any IP can become a musical.
Snapshot · The Rest Is Entertainment
The West End is in such strong commercial health that even franchise IP like The Traitors can attract top-tier writers, directors and producers — and almost any IP can become a musical.
Where this was said
At 15:30 · chapter starts 12:00
Araminta's question about The Traitors stage adaptation gives Marina an opportunity to map the full anatomy of a West End production deal. She outlines the four things you need — a script, a producer, a director and a theatre — and notes that Studio Lambert's instinct was to go for quality rather than a cheap cash-in. The writer they secured is John Finnemore, whom Marina praises as a genuine puzzle genius still underrated despite Cabin Pressure [1] — Marina Hyde "John Finnemore I think is a genius. I mean, weirdly still best known for doing Cabin Pressure on Radio 4, but he's a great, great, great wr…" 14:07 . The concept is elegantly designed: the play always starts the same way but has five different endings, meaning repeat audiences might see a different outcome [2] — Marina Hyde "Traitors West End: 5 different endings: The Traitors stage play, written by John Finnemore, always starts the same but has five different p…" 14:07 . Robert Hastie, whose work on Standing at the Sky's Edge has established him as one of Britain's top theatre directors, is directing. Sam Mendes and Pippa Harris's company Neil Street is co-producing alongside Studio Lambert, giving the project both commercial muscle and theatre credibility. Richard adds broader colour on the West End's extraordinary health — My Neighbour Totoro, Stranger Things: The First Shadow and Trainspotting-the-musical are all cited — and Marina explains the economics: almost all plays lose money, but the rare hit generates income indefinitely, à la Andrew Lloyd Webber.
The Traitors stage adaptation isn't a cheap cash-in. Written by puzzle genius John Finnemore, directed by Robert Hastie, and produced by Sam Mendes's company Neil Street alongside Studio Lambert, the play always starts the same — but has five possible endings. The West End, and the concept, are both in very good hands.
The Traitors stage play, written by John Finnemore, always starts the same but has five different possible endings, meaning repeat audiences could theoretically see a new outcome.
The West End is in such extraordinary commercial health that virtually any successful IP — animated Japanese films, dystopian Scottish drug dramas, competitive reality shows — can become a stage production and potentially tour the world. What was once a throwaway contract clause ('what if it becomes a musical?') is now a serious business strategy.
Almost every West End play loses money. The rare smash hit, however, generates income indefinitely. That asymmetric payoff — catastrophic downside, limitless upside — is why well-resourced companies like Studio Lambert keep betting on theatre, especially when they already own IP as powerful as The Traitors.
Marina Hyde noted that almost all stage plays lose money, but the rare hits can print money indefinitely — citing Andrew Lloyd Webber as the ultimate example.
A novel called 'Call Me, I'll Hide the Body' triggered a 14-publisher bidding war and sold for $2.4 million before critics alleged it was predominantly written by AI.
John Mulaney cold-texted Robby Hoffman out of nowhere to offer to produce her Netflix special, which became Wake Up.
Robby Hoffman posed as a courier to hand-deliver her spec script directly to the president of HBO Canada early in her career.
Robby and Mulaney filmed two shows in one night for the Netflix special; after the first they knew they had it, so the second was a victory lap.
Jimmy Carr performs up to 300 shows a year, often doing two shows per night, which he says reduces nerves rather than increasing them.
Jimmy Carr says that speaking at roughly 92 beats per minute is the optimal cadence for comedy and public speaking, including political speeches like Obama's.
The oldest recorded joke appears in a Roman book called 'The Lover of Laughter' and is still funny — a barber asking how a man wants his haircut, who replies 'in silence'.
Jimmy Carr argues that comedians like George Carlin, Richard Pryor, and Dave Chappelle have permanently expanded the conversational Overton window on sex, politics, and taboo topics.
The Lion King musical has grossed over $11 billion in its 30-year run, making it the single highest-grossing piece of entertainment in history across any medium.
We use essential and analytics cookies to run Vuci. To understand how the site is used: Privacy Policy.
Install Vuci on your phone
Add it to your home screen for a faster, app-like experience.
Install Vuci on your phone
Tap the Share button, then “Add to Home Screen”.
A new version is available
Reload to get the latest Vuci.