33 Brutal Truths To Stop Wasting Your Potential - Alex Hormozi - #1117

Where this was said

Never Underestimate the Power of Practice

At 3:02:41 · chapter starts 2:53:47

Hormozi explains that the way to handle high-stakes performance anxiety is not to manage the fear but to eliminate novelty through volume [1]. He did his book launch presentation over 100 times. By the day of the event, he had the words memorized before the slides showed them. When a venue coordinator said he was the calmest performer she'd ever seen, his internal response was: 'I have done this before.' He applies the same principle to the book launch TRO story: someone filed a temporary restraining order the day before his $10M launch event, with a hearing at 4 p.m. for a 9 a.m. Saturday launch. When the TRO was dismissed, his honest reaction was mild disappointment — it would have been an even better story. His rule: if you can control the controllable and something still goes wrong, you have nothing to blame yourself for.