J.P. Morgan's trust, the International Mercantile Marine, purchased the White Star Line in 1902 for roughly $32 million — equivalent to over $1.2 billion in today's money.
Where this was said
At 29:15 · chapter starts 26:00
Carter Roy pauses the conspiracy to build the necessary context: who exactly is J.P. Morgan? He's the man who created U.S. Steel — the first billion-dollar company in American history. He finances the expansion of the national railroad network. He personally orchestrates the rescue of the US banking system during the Panic of 1907, rallying his wealthy peers to shore up the banks and stabilise the New York Stock Exchange [1] — Carter Roy "Morgan didn't just dominate Wall Street — he personally bailed out the US government during the Panic of 1907. Understanding his obsession …" 28:10 . Morgan is motivated not by money — he's rich but not the richest — but by power and control. He sets out to dominate the cruise ship industry the same way, buying up smaller shipping lines until he purchases White Star for $32 million in 1902. His goal is monopoly. When Cunard launches the faster, more luxurious Mauretania and Lusitania in 1907, the White Star Line is in trouble, and Bruce Ismay must find a way to compete. The answer: build even bigger, even more luxurious ships. The Olympic and Titanic are conceived.
Morgan didn't just dominate Wall Street — he personally bailed out the US government during the Panic of 1907. Understanding his obsession with power, not just money, is key to understanding why the Titanic conspiracy theories centre on him.
In November 1910, six of America's most powerful financiers snuck onto a private island club in Georgia using only first names and a fake hunting trip as cover. What they hatched — the blueprint for the Federal Reserve — wouldn't become public knowledge for years.
Bhanu grew SiteGPT to $13,000 monthly recurring revenue entirely through organic channels, spending nothing on paid marketing.
More than 1 million people have visited SiteGPT's website since launch in March 2023, all through organic channels.
Approximately 90% of SiteGPT's Google search traffic comes from the free tools Bhanu built, not the main product pages.
Bhanu sold his first SaaS product, Feather, for $250,000 so he could focus fully on the faster-growing SiteGPT.
SiteGPT has generated approximately $500,000 in total revenue since its launch in March 2023.
The average customer lifetime value for SiteGPT is approximately $1,700 to $1,800, which Bhanu considers unusually high.
SiteGPT receives around 50,000 visitors per month, of which about 200 convert to leads and 60 start free trials.
SiteGPT hit $10,000 MRR within its very first month of launch, driven largely by early traction in the AI chatbot space.
Despite strong download numbers, PropGPT could not push past $1,000–$2,000 MRR due to poor product retention.
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