BetterHelp: 30,000+ therapists, 6M+ served
BetterHelp is advertised as the world's largest online therapy platform with over 30,000 therapists and more than 6 million people served globally.
Snapshot · 2 Bears, 1 Cave with Tom Segura & Bert Kreischer
The Bears Go Up In Smoke | 2 Bears, 1 Cave
Explore episode
May 4, 2026
Where this was said
Pitching Fat Pictures
At 27:00 · chapter starts 21:23
Bert delivers the Ethos life insurance ad, emphasizing same-day coverage, no medical exam required, and policies starting as low as $30/month — directing listeners to ethos.com/bears. He then transitions to BetterHelp, personalizing the read with his own experience of waking in the middle of the night from a bad dream and using therapy techniques to manage his thoughts. He highlights BetterHelp's 30,000+ therapist network, 6+ million global users, and 4.9-out-of-5 average session rating before closing on 10% off at betterhelp.com/bears.
Reading the Noah Beck Teacher Sister Texts Live on Air
Influencer Noah Beck's teacher sister was reportedly sleeping with a 17-year-old student and the texts are jaw-dropping. The kid tells her when he's available, sends her song lyrics, and calls her his 'sugar mama.' Bert and Tom's live read-through is genuinely unhinged.
Similar snapshots
500 self-help techniques → 12 levers
Spencer Greenberg and Jeremy Stevenson analyzed almost 500 self-improvement techniques and found they all reduce to just 12 underlying psychological drivers.
Cold exposure: weak long-term evidence
Cold exposure has good short-term alertness benefits but the evidence base for long-term health benefits is much weaker than popularly believed.
20 habit techniques tested; almost none worked
In a randomized study of 20 habit-formation techniques run on hundreds of people, almost none of the techniques produced statistically meaningful results.
Tiny habit users stick to the FULL habit more
People given a tiny-habit fallback option (e.g. 10 squats instead of gym) were actually MORE successful at completing the full habit, not less.
Habit reflection = standout technique
The most effective habit-formation technique was 'habit reflection' — recalling a past successful habit, writing down what helped, then applying those lessons to a new habit.
Behavioral activation rivals CBT for depression
A study found that simply scheduling enjoyable activities was as effective as standard cognitive behavioral therapy for depression, leading to its own therapy called behavioral activation.
Worry time: batch all worries to 5 PM
The 'worry time' technique — deferring all worries to a designated time of day — helps people realize they have more control over worry than they thought and reveals it is less useful than it feels.
Sleeping faster by trying to stay awake
A study found that participants told to try to stay awake while in bed fell asleep faster than participants told to try to sleep — illustrating the paradox of direct effort.
Social anxiety eliminated in ~6 months
Spencer Greenberg reduced his severe social anxiety dramatically in roughly 6 months through a structured exposure therapy hierarchy, culminating in asking strangers for hugs.
