Some ideas stay with you Most disappear into audio.
Vuci indexes that ground truth, so spoken ideas become searchable, traceable, and useful.
Reuben Ferrante
Founder & Engineer · building Vuci in the open
Hi, I'm Reuben 👋
Like many builders, I've been shipping apps pre-AI (🦖era), so this isn't my first rodeo.. but it's a different playing field.
Alas, Vuci is not vibe-coded on your favourite vibe-coding website. It's scaffolded over a number of years of refining my own Django/JS/HTMX SaaS templates, mixed with design principles I find beautiful and, hopefully, not boring to the general quorum.
But I digress.
Why?
Vuci grew over months of ideation, and addresses my own personal pain points and beliefs.
I listen to value-dense conversations which I want to save, reference, or go back to. But I forget. Or I can't quite put my finger on what statistic was mentioned, what argument was made, or where that one beautifully formed sentence came from.
Most conversations are trailing, some are leading. The former gives context. The latter gives potential action, potential signal, potential alpha - whether it comes in the form of financial fruits, wisdom, or aha-moments.
I want to know what is being said, rather than what is being written by bots after the fact. The spoken word is closer to the ground truth — straight from the mouths of the wise-ish.
But aren't LLMs still being used to summarize etc.? When it comes to raw ideas, I'd rather read human-generated content. When it comes to distilling, connecting, and searching through the mess, I'd rather use AI. Converging from existing given information (distilling) is different from generating it, since no new information is being created.
AI everywhere, but where is the soul?
I finished my MSc in Machine Learning back in 2017, at the cusp of the LLM breakthrough, back when LSTMs and CNNs still ruled. Feels like I'm talking about the first neuron being born.
Since then, everything from software and data analysis to image and video generation has been democratised and put in the hands of millions. Our white-collar accolades got devalued, and your local plumber is now plumbing vector databases with Airtable, automating your job away.
Naturally, noise increased and time-to-market decreased - often at the cost of quality, direction, and, saddest of all, soul.
While I'm in favour of replacing code-plumbing, I still value and enjoy the craft. And that approach reflects how Vuci is being built.
Design & UX first
I designed Vuci wholly in Figma first, which took the best part of two months. Why design first?
Having both an artistic and technical background, I appreciate and enjoy the craft. A platform should be beautiful, intuitive, and a joy to use. Otherwise, you're just creating unnecessary friction with a nice domain name.
I did my best to launch this platform quickly, and although it's still a work in progress and not feature complete, I'll continue to build it to my users' and heart's content.
The goal is simple: make spoken knowledge searchable, traceable, actionable, and worth coming back to.
Our values. At Vuci and in life.
Transparency
We put conversations on the record. Every claim is indexed and cited back to the exact moment it was said — so ideas can be traced to their source, and people are accountable for what they actually said.
Be direct, be kind
We say what we think, early, without the padding that wastes everyone's afternoon. Blunt when it helps, never careless with people. The two aren't in tension.
Build with taste
The small things are the product. How a page feels, how a sentence lands, how quickly something loads — that's where trust is quietly built or lost.
Raise the bar
“Fine” isn't the goal. Each version should make the last one feel a little dated. We'll take the slower path when it means getting something genuinely right.
Bias toward action & agency
We'd rather ship something small and learn from it than debate it in the abstract for a week. Make the call, own what happens next.
Transparency
We put conversations on the record. Every claim is indexed and cited back to the exact moment it was said — so ideas can be traced to their source, and people are accountable for what they actually said.
Be direct, be kind
We say what we think, early, without the padding that wastes everyone's afternoon. Blunt when it helps, never careless with people. The two aren't in tension.
Build with taste
The small things are the product. How a page feels, how a sentence lands, how quickly something loads — that's where trust is quietly built or lost.
Raise the bar
“Fine” isn't the goal. Each version should make the last one feel a little dated. We'll take the slower path when it means getting something genuinely right.
Bias toward action & agency
We'd rather ship something small and learn from it than debate it in the abstract for a week. Make the call, own what happens next.