Parenting Hell with Rob Beckett and Josh Widdicombe

Podbit · Parenting Hell with Rob Beckett and Josh Widdicombe

S12 EP51: The Ransom Is My Ego

Explore episode Jun 30, 2026

Where this was said

Mido, Needos & The Weirdest Kids Obsessions Feature

At 22:04 · chapter starts 19:20

A riff on kids' toy obsessions turns into an unexpected Wikipedia deep-dive when Josh mishears 'Needos' (a squishy toy brand popular in London) as 'Mido', the former Egyptian footballer who played for Ajax, Tottenham, Roma, and Middlesbrough. Rob goes to Wikipedia and reads out a 2026 controversy in which Mido claimed on a podcast that magic and mercury and religious figures had influenced Africa Cup of Nations squad selection, leading Egypt's Supreme Council for Media Regulation to bar him from media appearances. Rob concludes the beef is 'fine' and 'a bit like a podcast beef', neatly looping back to the opening Rory Stewart bit. The segment ends with a call for listeners to share the weirdest, nicest things their kids have become obsessed with.

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