Quote · My First Million
Brainstorming business ideas with a billion-dollar founder
Where this was said
Create a Book of Life
At 51:43 · chapter starts 49:12
Sam asks about the Book of Life, and Pincus tells one of the episode's most personal stories. In 1994, pushed out of a fledgling venture capital firm with a damaged resume and nowhere to go, he attended a Jewish High Holiday service for the first time since childhood — not out of faith, but because he had nothing to lose. He sat in the temple not understanding a word and just wrote in a notebook about how bad his life felt and which dreams he had abandoned. The thing he hated most about himself: he smoked cigarettes. So he made his first Book of Life commitment — quit smoking permanently — and framed it as partnering with his future self: something in his control, worth doing, that would make this year memorable. [1] — Mark Pincus "Book of Life practice started in 1994: Pincus began his annual 'Book of Life' introspection practice in 1994 during a Jewish High Holiday s…" 54:13 For 30 years since, he has written in the same book about the same questions once a year. The core lesson is not achievement but alignment: are you actually pursuing the things you said mattered? He is at peace with having launched .earth and pulled the plug on it — he went for it. He is not at peace with years where he has nothing seminal to write down. The point is to have an honest conversation with yourself and stop putting goals on the list that you are not serious about pursuing.
Every year since 1994, Pincus writes in the same book about the same topics — dreams, progress, seminal moments. The goal isn't achievement; it's alignment. He wants to know whether you actually went for the things you claimed mattered, not whether you won.
Pincus began his annual 'Book of Life' introspection practice in 1994 during a Jewish High Holiday service where he reflected on his unfulfilled dreams and decided to quit smoking.
Bing Gordon's advice: be there for the first and last 15 minutes of your kids' day, no exceptions. Pincus made it his religion at Zynga — kids and dogs everywhere in the office, family integrated into work, and a clear priority signal that his best people respected rather than resented.
