35% checkout conversion lift (Shopify/Baymard)
The Baymard Institute found the average e-commerce store can increase its conversion rate by 35% simply by making its checkout process easier.
Snapshot
From The Diary Of A CEO with Steven Bartlett · Jun 1, 2026
The Baymard Institute found the average e-commerce store can increase its conversion rate by 35% simply by making its checkout process easier.
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