Chad's 3-sell 2-keep 1 strategy involves building or flipping three properties, selling two to raise capital, and keeping the third as a long-term rental.
Snapshot · BiggerPockets Real Estate Podcast
Chad's 3-sell 2-keep 1 strategy involves building or flipping three properties, selling two to raise capital, and keeping the third as a long-term rental.
Where this was said
At 20:30 · chapter starts 20:00
Chad pivots from deal finding to portfolio architecture, introducing a strategy he's experimenting with in Clemson and watching a Charlotte student execute at volume: build or flip three properties, sell two to keep private lenders paid and capital cycling, and retain the third as a long-term rental. [1] — Chad Carson "Build or flip three properties, sell two to keep your capital and lenders happy, keep one as a long-term rental. Chad's Charlotte student i…" 20:20 The discipline of keeping at least one out of every three is what separates flippers who build wealth from those who simply generate income. Chad then zooms out to what he calls the 'harvesting phase' — the portfolio stage where investors stop adding and start pruning. A student who grew to 21 properties realized the worst assets were eating his time and capital; he sold down to 9, paid off debt, and redirected the remainder into private lending. [2] — Chad Carson "More properties isn't the finish line. Chad's student hit 21 rentals, realized the worst ones were eating his time and capital, sold down t…" 21:30 Henry confirms he's on the same path, selling problem properties and consolidating around his best assets.
Build or flip three properties, sell two to keep your capital and lenders happy, keep one as a long-term rental. Chad's Charlotte student is doing exactly this — funding his rental acquisitions entirely through flip profits without needing outside equity.
More properties isn't the finish line. Chad's student hit 21 rentals, realized the worst ones were eating his time and capital, sold down to the best 9, paid off debt, and pivoted the remaining cash into private lending. Less hassle, more leverage, better life.
One of Chad's students grew to 21 properties, then strategically sold down to 9 best-performing ones, using proceeds to pay off debt and fund private lending.
Bhanu grew SiteGPT to $13,000 monthly recurring revenue entirely through organic channels, spending nothing on paid marketing.
More than 1 million people have visited SiteGPT's website since launch in March 2023, all through organic channels.
Approximately 90% of SiteGPT's Google search traffic comes from the free tools Bhanu built, not the main product pages.
Bhanu sold his first SaaS product, Feather, for $250,000 so he could focus fully on the faster-growing SiteGPT.
SiteGPT has generated approximately $500,000 in total revenue since its launch in March 2023.
The average customer lifetime value for SiteGPT is approximately $1,700 to $1,800, which Bhanu considers unusually high.
SiteGPT receives around 50,000 visitors per month, of which about 200 convert to leads and 60 start free trials.
SiteGPT hit $10,000 MRR within its very first month of launch, driven largely by early traction in the AI chatbot space.
Despite strong download numbers, PropGPT could not push past $1,000–$2,000 MRR due to poor product retention.
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