AirPods revenue = top-8 company globally
If AirPods were a standalone startup, its revenue would rank it among the top eight companies in the world.
Snapshot · Modern Wisdom
Does Tim Ferriss Dream In Japanese? - Rabbit Hole #3 - #1105
Explore episode
Jun 1, 2026
Where this was said
Could Neuromodulation Cure Depression?
At 2:15:08 · chapter starts 1:34:46
How Tim Ferriss Went From a 9 to a 1 on Anxiety
Tim Ferriss used accelerated TMS combined with the neuroplasticity agent D-cycloserine to drop his generalised anxiety and OCD rumination from an 8-9 out of 10 to near zero — in a single day. The effects lasted three to four months. It changed how fast he fell asleep, how easily he meditated, and how he processed the friction of daily life.
UK: 12,183 social media arrests in 2023
The UK had 12,183 arrests for posting on social media in 2023 — nearly double second-place Belarus — according to Freedom House statistics cited in The Times.
The Stellate Ganglion Block: Chris Williamson's Nervous System Reset
A stellate ganglion block involves an ultrasound-guided anaesthetic injection into a nerve bundle in the neck, essentially shaking the etch-a-sketch of your sympathetic nervous system. Chris Williamson tracked a 30% overnight increase in HRV that held for months. It's primarily used for PTSD in soldiers. You do one side, wait, then do the other — because both at once would shut down half your face and throat.
30% HRV increase from SGB
Chris Williamson tracked a 30% overnight increase in HRV after a bilateral stellate ganglion block, which held for several months before gradually declining.
TMS side effect: 2 weeks unable to ejaculate
After his first effective TMS treatment, Tim Ferriss was unable to ejaculate for two weeks — a side effect attributed to over-suppressing the sympathetic nervous system.
The TMS Side Effect Nobody Warned Tim About
After his first successful TMS treatment, Tim Ferriss couldn't ejaculate for two weeks. His doctor had never seen it before and attributed it to over-suppressing the sympathetic nervous system. The good news: anxiety gone. The bad news: something else gone too. Eventually it resolved — and now he knows to expect it as confirmation that the treatment worked.
Similar snapshots
MVP built in one week
Sam's initial MVP was coded in approximately one week using ChatGPT voice mode and copy-pasting code, with no prior technical experience.
Discord vs email for young users
Sam argues Discord is 10x better than email for building relationships with younger users who rarely check their inbox.
Monthly infra costs ~$780–$980
Sam's monthly operating costs include Cursor ($200), AI image generation ($100), AI video generation ($200), hosting ($100), email marketing ($80), and AI compute ($300–$500).
ChatGPT-powered pain point research
Sam recommends copying days of Discord chat history into ChatGPT and prompting it to list recurring pain points as a fast, free market research technique.
50 free tools built total
Bhanu and his team built approximately 50 free tools to attract search traffic, each linked back to SiteGPT.
New tool built in under 5 minutes
With AI coding tools like Cursor, Bhanu can now create a new free marketing tool in less than 5 minutes by referencing existing tools.
KD filter < 10 for rankable keywords
Bhanu filters Ahrefs keyword results to show only those with a keyword difficulty below 10, making them realistic ranking targets for any decent website.
Minimum 1,000 monthly search volume
Bhanu sets a minimum search volume of 1,000 monthly searches when selecting keywords to target with free tools.
20 downloads/day at launch
PropGPT averaged 20 downloads per day right after launching on the App Store through influencer marketing.
