Where this was said
Calling Random Strangers and the A1 Naming Trick
At 6:39 · chapter starts 6:10
The conversation shifts to the lived experience of using the White Pages when you only had a name to go on. Josh recalls calling every 'Josh Clark' in the phone book until he found the one he was looking for — and the people on the other end would simply say, 'That's a different guy, sorry.' It was a social contract everyone understood. Josh then draws the connection to The Terminator, pointing out that the film's entire plot depends on this exact behavior: the Terminator looks up 'Sarah Connor,' finds multiple listings, and works through them systematically [1] — Josh Clark "The entire plot of the original Terminator film depends on the phone book. The Terminator looks up 'Sarah Connor,' finds multiple listings,…" 07:38 . Chuck and Josh then land on the 'A1' naming revelation: businesses called themselves 'A1 Plumber' or 'A1 Florist' to appear first alphabetically in their Yellow Pages category — a form of gaming the system that pre-dated search engine optimization by decades. Chuck jokes that they should have called the podcast 'A1 Stuff You Should Know.'
Before caller ID and social media, if you knew someone's name but not their number, you'd call every listing with that name until you found the right one. The hosts remember doing exactly this — and people on the other end understood completely.
The entire plot of the original Terminator film depends on the phone book. The Terminator looks up 'Sarah Connor,' finds multiple listings, and starts killing them one by one. No phone book, no movie.
The first phone directory was published in 1878 in New Haven, Connecticut, listing about 50 subscribers on a single piece of paper.
The first phone directory in 1878 fit 50 names on a single sheet. Within a century, the New York City phone book had grown so large it was published in multiple volumes. The arc of that growth tracks the entire history of American telecommunications.
