Quote · My First Million
9 drunk ideas that sound stupid (but are secretly genius)
Where this was said
IDEA 5: beepers for kids
At 33:08 · chapter starts 27:32
Arie's entry point is Tin Can Kids — a retro Wi-Fi landline for children that has raised $15.5M, sold hundreds of thousands of units, and keeps selling out. But she asks: what happens when kids leave the house? Her answer is a clip-on beeper — not for parents to track kids, but for kids to message each other secretly, the way a 1990s beeper worked (type in a number for the person to call back, or send 911 to mean 'call home'). The concept connects to a stat Arie cites from a TikTok TED Talk: 60% of parents won't let their child go to the next aisle in a grocery store. She predicts a cultural backlash toward 'free-range kids' — more independence, 'unreachable but still reachable.' Sam mentions Yoto, a screen-free card-based music player doing over $100M in annual revenue, as proof the market for non-smartphone kids' tech is massive. Shaan imagines his own children sending emoji beeps to friends all day and calls it a company worth building. In the final vote, both Sam and Shaan pick beepers as the episode's best idea. [1] — Arie Desormeaux "Tin Can Kids raised $15.5M selling a Wi-Fi landline for children. But Arie's idea goes further: a clip-on beeper that lets kids message fri…" 28:00
Tin Can Kids raised $15.5M selling a Wi-Fi landline for children. But Arie's idea goes further: a clip-on beeper that lets kids message friends without a smartphone. With 60% of parents too scared to let their child go to the next grocery aisle, the backlash toward free-range parenting is coming — and beepers give kids freedom with just enough connection.
Tin Can Kids, a Wi-Fi landline phone for children, has raised $15.5 million total, sold hundreds of thousands of units, and costs $100 to buy plus $10/month to call non-Tin-Can phones.
Sam Parr estimated the Yoto screen-free music player for kids — which uses physical cards for albums — does north of $100 million in annual revenue.
A statistic cited on TikTok claims 60% of parents won't allow their child to move to the next aisle over in a grocery store, illustrating how over-protective modern parenting has become.
